RBLION, our distinguished FMCG brand, stands as an acronym that embodies the core values of our enterprise. The acronym itself represents ‘Reliable Brands for Local & International Operations Network,‘ reflecting our commitment to reliability, quality, and a comprehensive network that spans both local and international realms.
Breaking down the acronym, the letters R, B, and LION take on significance that underscores the essence of our brand. ‘RB’ signifies the foundational elements of our commitment—Reliable Brands—where ‘Reliable’ encapsulates the dependability and trustworthiness we strive to instill in all our products and services.
‘LION’ carries a symbolic representation of strength, resilience, and leadership. It signifies our expansive operations network that spans globally, akin to the majestic and powerful nature of a lion. This global perspective reflects our commitment to excellence in both local and international operations, ensuring that our clientele experiences the same unwavering standards of quality and reliability wherever they engage with our brand.
In essence, RBLION is more than just an acronym; it is a representation of our dedication to being a reliable and robust force in the world of business, with a commitment to delivering exceptional brands and services locally and internationally.”
RBLION is not merely a business entity; it is a dynamic force with a dual commitment to both business excellence and community development. This commitment is exemplified through our upcoming project, which aims to reduce the cost of food materials and uplift local and small-scale farmers.
Beyond business pursuits, our Corporate Social Responsibility (CSR) extends to meaningful collaborations, such as our partnership with PERHATIN (Pertubuhan Anak Yatim/Miskin Bandaraya Shah Alam, Selangor), an NGO dedicated to supporting orphanages and impoverished urban communities.
In a demonstration of our dedication, we have allocated 10% of RBLION shares, equating to 10% of RBLION dividend payouts and 10% of RBLION profits, towards PERHATIN’s noble cause. This financial support is complemented by our commitment to fostering employment opportunities for the communities under PERHATIN’s care. We have instituted a policy to extend first priority to PERHATIN for any job vacancies within RBLION, ensuring that opportunities for personal and economic growth are accessible to the orphanages and the urban poor community under their compassionate supervision.
PERHATIN will be officially represented by their Yang Dipertua, Dato’ Haji Salamon Selamat, serving in the capacity of Senior Partner at RBLION Sdn. Bhd.
We take pride in our end-to-end quality assurance process, which ensures that all the products we deliver come from sources we trust.
Our logistics services are fully customizable to meet the unique needs of our clients, and our team of experts is always available to provide support and guidance throughout the entire process.
With our on-demand supply services, we are committed to providing our clients with flexibility, convenience, and peace of mind.